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About Laura Mitzelfelt Design

 
 
     
 
what we are all about

A Fresh Bunch started in 2006 when a group of 10 enterprising stationery designers wanted to pool resources on advertising & marketing.  Fast forward to 2010 and a very different, rapidly changing stationery industry.  Founding member Jenny Morgan knew that more than ever, designers needed to not only pool resources and swap ideas online, but also collaborate on creating more revenue streams and new outlets for their designs.

Founding members Haile McCollum, Lori Dunbar and Molly Broadley joined Jenny in re-launching A Fresh Bunch as a curated community of designers who deliver fresh art for licensed use on consumer products, and fresh ideas to the community to help them build their businesses. 

A Fresh Bunch now has over 200 members, and in less than a year has successfully created more revenue streams for its designer members with its Print in Store Program for retailers, as well as over 10 successful licensing projects.

 
 
     
     
 
who we are

Jenny Morgan, Founder/CEO

Jenny is the owner of hen and barley press, and the brains behind A Fresh Bunch, having taken it from a loose consortium of 10 or so designers to an independent company with over 150 member designers, retailers and vendors in just under a year.  To Jenny, being CEO really means being the chief of big ideas: creating, supporting and collaborating on big ideas to create more opportunities for A Fresh Bunch members.  When not running her two companies, Jenny is running (literally) after her 3 boys, cooking up a storm for friends and family, or immersed in a good book. 

 

Haile McCollum, VP of Business Development

Haile, also owner of the fabulous stationery/gift line Fontaine Maury, has been a part of A Fresh Bunch since the very beginning.  As the VP of Business Development for A Fresh Bunch, Haile is really the chief of what's new and what's next.  She uses her years of industry expertise, unique design sense and clear sense of vision to build new vendor partnerships, licensing arrangements and streams of revenue for community members.  All of this keeps her very busy, but she's also mom to two darling boys, a mean cook, and a fabulous hostess.

 

Lori Dunbar, Director of Business Development, Greeting Cards & Letterpress

Lori is the owner of the fantastic greeting card & stationery lines Marzipan Inc. and Fin + Roe, and is a founding member of A Fresh Bunch.  As the Director of Business Development - Greeting Cards & Letterpress, Lori brings her years of expertise in designing, producing and distributing greeting cards and letterpress products and will help A Fresh Bunch members define what's new and what's next in these product categories.  As if all of this isn't enough to keep one person busy, she also writes the Paisley Wallpaper blog, is a photographer and mom to two adorable boys, Finley & Rowan.

 

Molly Broadley, Director of Membership Development

Molly is the owner of the charming greeting card & stationery line Artful Sentiments, and is a founding member of A Fresh Bunch.  As the Director of Membership Development - Designers, Molly will share her passion and enthusiasm for A Fresh Bunch with designers who are not yet members, educating them on the benefits of being part of the bunch.

 

Sarah Houghton, Director of Customer Service Operations

Sarah joined A Fresh Bunch in May 2011, bringing with her years of customer service and software implementation experience from both MBNA and FineStationery.com.  As the Director of Member Customer Service, Sarah will lead the charge to implement and maintain customer support software & programs.

 

Cindy Elsman, Assistant Art Director

Cindy joined A Fresh Bunch in May 2011 to assist with art direction on all A Fresh Bunch licensing projects.  A former art director for Recycled Paper Greetings, Cindy has expertise in helping designers translate their artistic vision to paper (or any other medium).  

 

Holly Bretschneider, Consulting Retailer

Holly is the owner Salutations, a premier stationer with two storefronts and an online store based in Charlotte, NC.  Holly brings her deep retail expertise to A Fresh Bunch and gives input that helps hone offerings for retailers.  When not running Salutations or reading a good book, Holly can be found cheering on her son at swim meets or her daughter on the soccer field.

 

Cards by this Artist